P/C Insurance in 2025: Essential Trends You Need to Know

As we arrive at the halfway mark of 2025, it's an ideal moment to review the major trends that have shaped the year's first half and to anticipate what lies ahead in the coming months.

The property and casualty insurance sector continues to navigate a complex environment marked by mounting economic uncertainty and shifting consumer behaviors, as customers grow increasingly savvy about managing their finances. While the future remains unpredictable, here are several key trends we’re closely monitoring as the year unfolds:

Is Inflationary Pressure Here to Stay?

Sticker shock’ has become a common experience in recent years—whether at the grocery store, when applying for a mortgage, or reviewing insurance premiums. Inflationary pressures have notably increased the costs of materials, labor, and services, resulting in higher claims expenses.

To preserve profitability, insurers have increased premiums across both personal and commercial lines. This has led an increasing number of Americans to shop around or switch auto insurance providers—most notably, higher-income individuals are the ones most inclined to make these changes.

The key question for the remainder of the year is whether this trend will ease or if we are headed toward another year marked by escalating costs. Ongoing severe weather, shifts in trade policies, and increased litigation could all drive further cost pressures.

Consumers Are Shopping Around Beyond Just Auto Insurance

Auto insurance is only one aspect of the property and casualty landscape, with consumers increasingly focused on how inflation is affecting home insurance costs.

A large share of consumers have never explored supplemental home insurance policies, reflecting a tendency to favor more affordable or basic coverage. Meanwhile, among those who have considered additional protection, flood insurance and valuable personal property coverage emerge as the most popular options—indicating that consumers prioritize safeguarding against risks they view as most likely or impactful.

Consumers are opting for policies that align with their budgets, prompting insurers to focus on strategies to minimize policy switching. Ultimately, whether in home or auto insurance, the emphasis on value will remain a top priority for both consumers and insurers throughout the second half of the year.

Watching Regulatory Changes

Insurance regulation is predominantly determined at the state level, with the National Association of Insurance Commissioners (NAIC) outlining its 2025 roadmap. This plan focuses on key priorities, including enhancing financial governance, modernizing the risk-based capital (RBC) framework, adopting new principle-based methodologies, and addressing emerging areas such as artificial intelligence, cybersecurity, and catastrophe risk management.

As insurers enhance their compliance frameworks, they must stay agile and embrace emerging technologies—particularly the integration of agentic AI within their compliance platforms.

Looking forward, the trend of consumers prioritizing value in their premiums is expected to persist throughout the second half of the year. Insurers will need to continuously adapt to the rapidly changing economic environment as they navigate inflationary pressures and increasingly price-conscious customers.